Guide · Paper & Stock

Paper Types

Choosing the right paper stock is fundamental to the success of any print job. Here’s a breakdown of every stock we offer.

What is GSM?

GSM (Grams per Square Metre) is the standard measure of paper weight. The higher the GSM, the heavier and thicker the paper. A typical office printer uses 80gsm paper. Business cards are usually 350–400gsm. Understanding GSM helps you choose the right weight for the right job.

80
100
120
130
170
200
300
350
400
gsm →

Stock

Gloss

GSM

90–400gsm

Feel

Shiny, smooth

Best For

Photography, magazines, flyers

Not For

Writing on

Stock

Silk / Satin

GSM

130–350gsm

Feel

Smooth, semi-sheen

Best For

Brochures, menus, business cards

Not For

High-gloss photography

Stock

Uncoated / Offset

GSM

80–300gsm

Feel

Natural, tactile

Best For

Stationery, notepads, writing paper

Not For

Vibrant photo reproduction

Stock

Soft Touch

GSM

350gsm

Feel

Velvety, premium

Best For

Luxury business cards, premium brochures

Not For

Budget projects

Stock

Kraft

GSM

100–350gsm

Feel

Rough, natural

Best For

Eco packaging, rustic branding

Not For

Full-colour print reproduction

Stock

Recycled

GSM

100–350gsm

Feel

Slightly textured

Best For

Eco-conscious brands, leaflets

Not For

Ultra-vibrant colour work

Not sure which paper is right for your project? We’ll advise you.

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